Snows adds a sixth Peugeot dealership with the acquisition of Hamble Motors


Snows Motor Group has added a sixth Peugeot dealership to its franchise portfolio through the acquisition of Hamble Motors of Southampton.

The Southampton-based AM100 The automotive retail group – whose chief executive Stephen Snow was featured in AM magazine a year ago – has become a major UK retail partner of Stellantis-owned brands with the conclusion of the agreement to buy the business on Bursledon Road, Southampton.

Snows bought the company, founded in 1954, for an undisclosed amount and the staff have already joined their new employer.

Group COO Neil McCue said: “We are very excited to take on this great company and warmly welcome the Hamble Motors staff to Snows.

“Hamble Motors, like Snows, has a well-established and respected name in the region.

“The addition of the activity to the group once again demonstrates the solidity of Snows’ partnership with Peugeot.

“We already represent Peugeot in Basingstoke, Chichester, Newbury, Portsmouth and Romsey.

“This exciting acquisition gives us real advantages of scale across six locations and three counties – Berkshire, Hampshire and West Sussex – which can only benefit our customers. “

Snows Motor Group now employs more than 937 people and represents 18 manufacturer brands in 50 franchised dealerships, three authorized service centers, 12 multi-franchise used car centers and one specialized repair center.

The company, which celebrates its 60th anniversary in 2022, was named last month as the UK’s Best Retailer for Online Reputation in the 2021 Automotive Reputation Report.

Another recent AM coverage of the group’s activities saw Kia Guildford Master Technician, David Weston, was recently the subject of AM’s “5 questions for…”. function after being crowned world champion of the Kia EV Skill World Cup 2021.

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