Nutrigenomics Market Study 2021-2028 | Size, Share, Growth, Trends, Competitive Landscape, Revenue, Analysis, Forecast


The main players in the Nutrigenomics market are 23andMe, GX Sciences, DNAfit, Vitagene, Mapmygenome, Nutrigenomix, Gini Health, Xcode Life, geneOmbio

Pune, India, September 28, 2021 (GLOBE NEWSWIRE) – According to the World Health Organization, around 600 million adults were reported to have suffered from obesity in 2016. This shows that the demand for nutrigenomics is expected to increase, which will boost the Nutrigenomics Market. The information is shared by Fortune Business Insights in a report titled “Global Nutrigenomics Market Size, Share and Trend by Application (Diabetes, Obesity, Gastrointestinal, Women’s Health, Neurological, Others) and Geographic Forecast to 2026 ”.

People suffering from obesity, diabetes or having gastrointestinal or neurological problems use nutrigenomics. Among these applications, obesity is the highest demand for nutrigenomics. This is due to the increasing prevalence of obesity and lifestyle issues.

Nutrigenomics deals with the study of the nutritional impact of expressive and metabolic genes. The growing popularity of nutritious foods is expected to drive the growth of the market. Several cancer institutions have stated that effective diet regulation can reduce the prevalence of cancer. The growth of the nutrigenomics market is expected to benefit from the increasing advancements in genomics and molecular biology.

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The report profiles some of the major players in the global nutrigenomics market. Some of them include

  • 23 and me

  • GX Sciences

  • DNAfit

  • Vitagen

  • Mapmygenoma

  • Nutrigenomix

  • Gini Health

  • Xcode life

  • geneOmbio

Growing Adoption of Personal Genomics to Drive Market in North America

From a geographic perspective, North America is expected to dominate the global nutrigenomics market during the forecast years. The growth is primarily driven by the growing number of service providers and the adoption of personal genomics. Additionally, the increasing prevalence of lifestyle disorders is expected to positively impact the growth of the nutrigenomics market in North America.

The European market is expected to experience a higher CAGR due to growing government support for food innovations and increased research activity. In addition to this, the market is expected to thrive due to the increasing number of strategic collaborations, contributing to the size of the nutrigenomics market in Europe. In February 2019, researchers from King’s College London conducted a study with a nutrigenomic technique and found that anthocyanin is responsible for the blue color of blueberries.

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Besides North America and Europe, the Asia-Pacific market is also expected to witness remarkable growth during the forecast years. The growing demand for functional foods and beverages is likely to increase the uptake of nutrigenomics. This, together with the increasing patient population, is expected to increase the nutrigenomics market share in this region. Several start-ups are implementing lucrative pricing strategies, boosting the demand for the nutrigenomics market.

Growing preference for a diet based on genes or personalized to drive market growth

The growing need for nutritious food to control chronic diseases such as cardiovascular disease, malnutrition or obesity is driving the market. However, the lack of awareness of nutrigenomics and its lower adoption rate may hamper the growth of the market. Nonetheless, governments are carrying out programs to increase awareness of the role that nutrigenomics plays in the lives of people with life-threatening diseases.

Additionally, governments are encouraging companies to develop high quality nutrigenomics assays that can provide accurate results. The growing preference for a personalized diet is expected to fuel the demand for nutrigenomics testing, increasing the growth of the nutrigenomics market.

The most personalized restaurant in the world created by DNAfit and Vita Mojo to meet specific customer requirements

Due to the growth of genomics research and the emergence of nutritional genomics or nutrigenomics, several companies are forming strategic collaborations to offer better services. For example, DNAfit and Helix entered into a strategic collaboration in July 2017 to launch five new DNA products. In June 2017, the company collaborated with Vita Mojo and designed the most personalized restaurant in the world.

This restaurant is exclusively created according to the DNA of specific customers. Some of the larger companies are planning to offer door-to-door services, which in turn will increase the uptake of nutrigenomics testing for the foreseeable future. Another company called 23 & Me announced the launch of The Global Genetic project in February 2018. This project aims to provide a clear understanding of human genetic diversity and information on health conditions.

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